IMPACT MCP

An official MCP server providing eight B2B positioning tools based on the IMPACT framework. It allows agents to generate positioning statements, identify champions, map alternatives, pinpoint value, anchor markets, craft messages, translate execution, and run full audits without requiring AI model calls or external data lookups.

Endpoint and access

No sign-in: your client connects and lists tools immediately, with no account or key.

No sign-inEndpoint checked 2026-10-19Operated by Helix GTM Consulting

MCP endpoint (Streamable HTTP)

https://impact.gtmhelix.com/mcp

Vendor documentation

What you can do with it

Generate positioning statements and message hierarchies
Identify likely champions and economic buyers
Map market alternatives and whitespace
Run a full positioning audit with a completeness score

Tools advertised by the last live check:

impact_get_framework
impact_identify_champions
impact_map_alternatives
impact_pinpoint_value
impact_anchor_market
impact_craft_message
impact_translate_execution
impact_full_audit

Connect from your client

Each snippet registers the same endpoint; pick the client you use.

This server is operated by the named third party. Listing and endpoint checks are not an endorsement or a security audit. Review the operator's permissions, terms, and data handling before connecting. How listings are checked and corrected.

Claude Code

Run this once in a terminal. It registers a Streamable HTTP server. Use --scope project to write .mcp.json for the repo.

Claude Code configuration

claude mcp add --transport http impact-mcp https://impact.gtmhelix.com/mcp

Codex

Run this once. Codex stores MCP servers in ~/.codex/config.toml (or .codex/config.toml in a trusted project).

Codex configuration

codex mcp add impact-mcp --url https://impact.gtmhelix.com/mcp

Cursor

Merge this server into .cursor/mcp.json in your project, then enable impact-mcp in your MCP settings.

Cursor configuration

{
  "mcpServers": {
    "impact-mcp": {
      "url": "https://impact.gtmhelix.com/mcp"
    }
  }
}

Cline

Merge this into cline_mcp_settings.json (Cline → MCP Servers → Configure). The type must be streamableHttp for a remote HTTP server.

Cline configuration

{
  "mcpServers": {
    "impact-mcp": {
      "type": "streamableHttp",
      "url": "https://impact.gtmhelix.com/mcp",
      "disabled": false
    }
  }
}

VS Code

Merge this server into .vscode/mcp.json. Use MCP: List Servers to start impact-mcp and inspect its tools.

VS Code configuration

{
  "servers": {
    "impact-mcp": {
      "type": "http",
      "url": "https://impact.gtmhelix.com/mcp"
    }
  }
}

Gemini CLI

Run this once. It writes .gemini/settings.json in the current project; pass --scope user for ~/.gemini/settings.json.

Gemini CLI configuration

gemini mcp add --transport http impact-mcp https://impact.gtmhelix.com/mcp

Claude Desktop

Merge this into claude_desktop_config.json (macOS: ~/Library/Application Support/Claude/, Windows: %APPDATA%\Claude\), then restart Claude Desktop.

Claude Desktop configuration

{
  "mcpServers": {
    "impact-mcp": {
      "url": "https://impact.gtmhelix.com/mcp"
    }
  }
}

Windsurf

Merge this into ~/.codeium/windsurf/mcp_config.json, then refresh MCP in Cascade. Windsurf remote servers use serverUrl, not url.

Windsurf configuration

{
  "mcpServers": {
    "impact-mcp": {
      "serverUrl": "https://impact.gtmhelix.com/mcp"
    }
  }
}

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