Calven MCP
Calven MCP connects AI agents to a shared product marketing intelligence platform, providing approved GTM context including ICPs, positioning, messaging, and competitive intel. It allows agents to query sources of truth, validate content against approved messaging, and extract insights from competitors, win/loss surveys, and customer voice data.
Endpoint and access
OAuth sign-in: the first time you connect, your client opens the vendor's own authorization prompt in a browser.
MCP endpoint (Streamable HTTP)
https://api.calven.ai/mcpWhat you can do with it
- Validate launch emails against approved messaging frameworks
- Query competitive intelligence and market trends
- Extract insights from win/loss surveys and call notes
- Access ICP profiles and persona definitions
Connect from your client
Each snippet registers the same endpoint; pick the client you use.
Claude Code
Claude Code configuration
claude mcp add --transport http calven-mcp https://api.calven.ai/mcpCodex
Codex configuration
codex mcp add calven-mcp --url https://api.calven.ai/mcpCursor
Cursor configuration
{
"mcpServers": {
"calven-mcp": {
"url": "https://api.calven.ai/mcp"
}
}
}Cline
Cline configuration
{
"mcpServers": {
"calven-mcp": {
"type": "streamableHttp",
"url": "https://api.calven.ai/mcp",
"disabled": false
}
}
}VS Code
VS Code configuration
{
"servers": {
"calven-mcp": {
"type": "http",
"url": "https://api.calven.ai/mcp"
}
}
}Gemini CLI
Gemini CLI configuration
gemini mcp add --transport http calven-mcp https://api.calven.ai/mcpClaude Desktop
Claude Desktop configuration
{
"mcpServers": {
"calven-mcp": {
"url": "https://api.calven.ai/mcp"
}
}
}Windsurf
Windsurf configuration
{
"mcpServers": {
"calven-mcp": {
"serverUrl": "https://api.calven.ai/mcp"
}
}
}Other crm, sales, and marketing servers
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