AINative GTM MCP
An open-source MCP server providing 57 tools for managing Google Tag Manager containers and Google Ads campaigns. It enables AI agents to audit, fix, and manage GTM tags, triggers, and versions, while also handling the full Google Ads lifecycle including campaign creation, bidding, budget management, and conversion tracking without UI interaction.
Package and access
Local package with source-attributed installation metadata. Koskamo does not execute packages during review.
What you can do with it
- Audit and fix GTM containers
- Create and manage Google Ads campaigns
- Import offline gclid conversions
- Auto-apply AI recommendations
Source and maintenance
- Last repository push
- Maintenance checked
Packages and installation
Source-provided package data. Koskamo has not executed or live-probed this package.
@ainative/gtm-mcp 0.4.2
{
"version": "0.4.2",
"transport": "stdio",
"identifier": "@ainative/gtm-mcp",
"registryType": "npm",
"environmentVariables": [
{
"name": "GOOGLE_ADS_DEVELOPER_TOKEN",
"description": "Google Ads API developer token (required for Google Ads tools)"
},
{
"name": "GOOGLE_ADS_CUSTOMER_ID",
"description": "Default Google Ads customer ID (10 digits, no dashes)"
},
{
"name": "GTM_SERVICE_ACCOUNT_KEY_PATH",
"description": "Path to a Google Cloud service-account JSON key with Tag Manager API access"
}
]
}Tools
Reported by the attributed source; not independently observed by Koskamo.
Maintenance history
Public check and source-refresh events. Editorial and ownership records remain private.
- · repository · passed · metadata changed · updated
- · backfill · recorded · Pre-expansion baseline; unobserved rich metadata remains unknown
Connect from your client
Each snippet configures the same source-provided package; replace placeholders before use.
Cursor
{
"mcpServers": {
"ainative-gtm-mcp": {
"command": "npx",
"args": [
"-y",
"@ainative/gtm-mcp@0.4.2"
],
"env": {
"GOOGLE_ADS_DEVELOPER_TOKEN": "<YOUR_GOOGLE_ADS_DEVELOPER_TOKEN>",
"GOOGLE_ADS_CUSTOMER_ID": "<YOUR_GOOGLE_ADS_CUSTOMER_ID>",
"GTM_SERVICE_ACCOUNT_KEY_PATH": "<YOUR_GTM_SERVICE_ACCOUNT_KEY_PATH>"
}
}
}
}Cline
{
"mcpServers": {
"ainative-gtm-mcp": {
"command": "npx",
"args": [
"-y",
"@ainative/gtm-mcp@0.4.2"
],
"env": {
"GOOGLE_ADS_DEVELOPER_TOKEN": "<YOUR_GOOGLE_ADS_DEVELOPER_TOKEN>",
"GOOGLE_ADS_CUSTOMER_ID": "<YOUR_GOOGLE_ADS_CUSTOMER_ID>",
"GTM_SERVICE_ACCOUNT_KEY_PATH": "<YOUR_GTM_SERVICE_ACCOUNT_KEY_PATH>"
}
}
}
}VS Code
{
"servers": {
"ainative-gtm-mcp": {
"type": "stdio",
"command": "npx",
"args": [
"-y",
"@ainative/gtm-mcp@0.4.2"
],
"env": {
"GOOGLE_ADS_DEVELOPER_TOKEN": "<YOUR_GOOGLE_ADS_DEVELOPER_TOKEN>",
"GOOGLE_ADS_CUSTOMER_ID": "<YOUR_GOOGLE_ADS_CUSTOMER_ID>",
"GTM_SERVICE_ACCOUNT_KEY_PATH": "<YOUR_GTM_SERVICE_ACCOUNT_KEY_PATH>"
}
}
}
}Claude Desktop
{
"mcpServers": {
"ainative-gtm-mcp": {
"command": "npx",
"args": [
"-y",
"@ainative/gtm-mcp@0.4.2"
],
"env": {
"GOOGLE_ADS_DEVELOPER_TOKEN": "<YOUR_GOOGLE_ADS_DEVELOPER_TOKEN>",
"GOOGLE_ADS_CUSTOMER_ID": "<YOUR_GOOGLE_ADS_CUSTOMER_ID>",
"GTM_SERVICE_ACCOUNT_KEY_PATH": "<YOUR_GTM_SERVICE_ACCOUNT_KEY_PATH>"
}
}
}
}Let your agent find its tools
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