A fully structured new ad campaign is created with specified budgets, targeting, and creatives, but remains paused to prevent any immediate spending until the user explicitly approves it.
The agent uses the Adplane MCP server to construct a new campaign based on user instructions, including setting daily budgets, targeting parameters, and adding ad groups with keywords. Crucially, the agent ensures that the new campaign, ad groups, and ads are created in a paused state, as Adplane's safety features prevent new assets from serving immediately. The agent then reports back the created structure for user review, allowing the user to verify details before issuing a separate command to enable spending.
- Category: Sales and marketing
- Effect: Changes data in your accounts
- MCP servers: Adplane MCP (https://koskamo.com/explore/adplane-mcp)
- Source: Using Adplane with Claude or ChatGPT — Adplane (https://mcp.adplane.ai/docs)
- Source quote: "Anything that could spend starts paused. New campaigns, ad groups, ad sets, keywords and ads cannot serve or spend until you turn them on, so you can build an entire campaign structure, look it over, and change your mind with nothing running."
- Playbook page: https://koskamo.com/explore/use-cases/build-and-pause-new-ad-campaign
Prompt: Create a search campaign for our pricing page, 50 dollars a day, targeting the US. Add an ad group for our main product terms with exact and phrase keywords. Write a responsive search ad for that ad group.